Fortnum and Mason is identified by its distinctive Eau de Nil—or Nile water—blue-green color, which has been the brand's signature since the eighteen forties. Located on Piccadilly, this institution began in seventeen oh seven as a grocery…
St James Royal Warrants
We will walk through the elegant streets of London's most aristocratic neighborhood to visit historic shops holding royal seals of approval, from 300-year-old hatters and bootmakers to tea merchants.
Listen to this tour in the Mira app →Walk it in street view
1. Fortnum & Mason
2. Paxton & Whitfield
The distinctive aroma of ripening cheese, often detectable from several doors away, identifies Paxton & Whitfield on Jermyn Street. Established as a partnership in seventeen ninety-seven, the business traces its lineage back to a market…
3. Floris London
Floris London is marked by its narrow, historic shop front at eighty-nine Jermyn Street. Established in seventeen thirty by Juan Famenias Floris and his wife Elizabeth, this shop is the oldest independent family-owned perfumery in the…
4. Tricker's Jermyn Street Store
Tricker's at sixty-seven Jermyn Street features rows of dark, wooden cabinets lining the interior walls, each labeled with the names and sizes of the shoes housed within. These oak fittings were installed when the shop opened in nineteen…
5. D. R. Harris & Co.
D. R. Harris & Co. is recognized as London’s oldest pharmacy, a distinction it has held since opening its doors in seventeen ninety. You can identify the shop by its traditional storefront at twenty-nine Saint James’s Street, which…
6. James J. Fox
Nineteen St James’s Street is distinguished by its dark wood paneling, hanging brass lights, and a classic black awning that is released every morning. This is the home of James J. Fox, a cigar merchant that claims the title of the oldest…
7. John Lobb St. James
John Lobb at nine St James's Street is identified by the wooden racks in its basement, which stretch four to five meters high and hold lasts that are over a century old. This shop serves as the original London home for a bespoke bootmaking…
8. Lock & Co. Hatters
Lock and Company Hatters occupies number six Saint James's Street, a site identifiable by its distinctive green front door and status as the oldest hat shop in the world. Established in sixteen seventy-six, the business moved to this…
9. Berry Bros. & Rudd Wine Shop
The storefront at number three St James's Street is distinguished by a weathered sign of a coffee mill hanging above the entrance, a quiet link to its origins as a grocer’s shop founded in sixteen ninety-eight. Known today as Britain’s…